SteadyOS

A focused operating system for the modern Chief Marketing Officer.

Your tools each remember a different version of the business. SteadyOS holds one. It reconciles what they disagree on, keeps the history, and brings you only the decisions that are yours to make.

Six surfaces.
One record underneath them all.

Every surface reads from the same reconciled record. The figure in your morning brief is the figure in the board deck, because it is the same figure.

Daily Brief

What moved overnight, what was reconciled, and what is waiting on you.

Decision Queue

Only the decisions that are yours to make, with their sources attached.

Board-Ready KPIs

Pipeline, spend and attribution, reconciled rather than reported.

Unified Threads

Every conversation about a deal or campaign, in one continuous line.

Project Status

The actual state of every initiative, read from the work itself.

Ask Steady State

Ask anything. The answer arrives with its history and its record.

SteadyOS Daily Brief showing a fictional launch, campaign decision, source evidence, and Ask SteadyOS panel.
SteadyOS Daily Brief
Dee Terry, founder of SteadyOS
Dee TerryFounder
From the founder

For ten years, the real story was assembled by hand the night before.

I spent a decade as a fractional executive and embedded operator, working across dozens of companies. Founders and CEOs handed me their intent, and I turned it into a plan and ran it. Along the way that work drove $10M in pipeline in 30 days for a B2B SaaS company, took a DTC startup from zero to roughly $1M ARR as a co-founder, and carried rebrands, product launches, and enterprise website builds for B2B SaaS enterprises.

Every one of those companies ran on a different stack. Every consequential meeting started with systems that did not agree, so I'd spend the night reconciling them to ensure the morning's brief was 100% accurate. Over time, the tools kept getting better at summarizing, but none of them got better at remembering.

SteadyOS is the system those nights asked for. It keeps one reconciled record, flags inconsistencies across sources instead of smoothing them over, and delivers insights with evidence attached.

The practice SteadyOS grew out of.

Terry Advisors

Terry Advisors is Dee Terry's fractional executive and embedded operator practice. Founders and CEOs bring their intent; the practice turns it into a plan, then runs it inside the company, from positioning and brand through go-to-market and the systems underneath.

terryadvisors.com

Run marketing
from one record of truth.

Seats open in small groups.